So I just was watching a video from CNBC on ESPN's plan to roll out a streaming service that includes a YouTube-like ability for user generated content (yes, this would mean ESPN letting any fan create their own channel and content). The discussion included an assertion that kind of blew me away. It was that Gen Alpha (those born after 2010) are more interested in watching videos of people talking about games after they happen, than they actually want to watch the actual games!
I don't need to point out the implications this has for sports media rights. This helps explain why there is so much push for gambling on sports. Leagues think if gambling is allowed more people will watch and gamble in-game. There is evidence this is the case, but how sustainable is this gambling-fueled crutch to maintain interest?
Is there a Stanford sports YouTube content creator that breaks down all things Stanford games? I don't think there is. I might even suggest Substack could be a good platform for someone to use to become this kind of content creator/reporter, because believe it or not, you can record a whole video and Substack will automatically break it up into small YouTube short videos with no editing needed. Then the person could write longer form pieces on Substack for more longer form journalism. So literally, a Stanford sports content creator could do one video covering all let's say 8 Stanford sports outcomes of the day, and then press a button to have 8 different YouTube short videos created automatically posted to their YouTube channel linked to Substack. Here, let Perplexity explain it:
Yes, you can link your YouTube channel to Substack and automatically upload videos from Substack to YouTube35.Here's how it works:
Answer from Perplexity: https://www.perplexity.ai/search/ca...rHyVH_d_Rf6HRvkO_Yqx5w?utm_source=copy_output
If I was Andrew Luck, I'd do a weekly video talking about Stanford Football with different topic areas and take advantage of this. It's time to stop thinking through an old media prism and start thinking through the modern media one. Of course, this requires being a lot more open and accessible than ever before. Technology is starting to shrink our distance because authenticity is the currency of the realm these days, common interest drives engagement, and you capitalize on this by being more open and accessible.
I don't need to point out the implications this has for sports media rights. This helps explain why there is so much push for gambling on sports. Leagues think if gambling is allowed more people will watch and gamble in-game. There is evidence this is the case, but how sustainable is this gambling-fueled crutch to maintain interest?
Is there a Stanford sports YouTube content creator that breaks down all things Stanford games? I don't think there is. I might even suggest Substack could be a good platform for someone to use to become this kind of content creator/reporter, because believe it or not, you can record a whole video and Substack will automatically break it up into small YouTube short videos with no editing needed. Then the person could write longer form pieces on Substack for more longer form journalism. So literally, a Stanford sports content creator could do one video covering all let's say 8 Stanford sports outcomes of the day, and then press a button to have 8 different YouTube short videos created automatically posted to their YouTube channel linked to Substack. Here, let Perplexity explain it:
Yes, you can link your YouTube channel to Substack and automatically upload videos from Substack to YouTube35.Here's how it works:
- In your Substack dashboard settings, you can connect your YouTube account7.
- When creating a video post on Substack, you'll see an option to "auto upload to YouTube"1.
- You can choose whether to upload the video as public or unlisted on YouTube1.
- The video title and description from your Substack post will be used for the YouTube upload1.
- This feature allows you to publish video content on Substack and have it automatically shared on YouTube, expanding your reach across platforms5.
Answer from Perplexity: https://www.perplexity.ai/search/ca...rHyVH_d_Rf6HRvkO_Yqx5w?utm_source=copy_output
If I was Andrew Luck, I'd do a weekly video talking about Stanford Football with different topic areas and take advantage of this. It's time to stop thinking through an old media prism and start thinking through the modern media one. Of course, this requires being a lot more open and accessible than ever before. Technology is starting to shrink our distance because authenticity is the currency of the realm these days, common interest drives engagement, and you capitalize on this by being more open and accessible.
